THQ Nordic has announced that it has officially incorporated in South-East Asia, where it has opened an office in Singapore for operations. The newly formed office will by serving the South-East Asia region, specifically in public relations, marketing, and securing of SEA content creator talent for the company.
The markets include countries which are Malaysia, Thailand, Taiwan, Indonesia, Philippines, Singapore, Hong Kong, and Vietnam.
Philipp Brock, Marketing Director of THQ Nordic talked about their the new move,
Building on the success of our Japanese office, the next logical challenge to take on was entering the greater ASEAN region. With almost half of the world’s gamers located here, establishing a footprint poses not only a daunting challenge but a wholly exciting one as well. Plus and as always: our interest is long-term orientated, not just a quick pleasure.
The Singaporean team will consist of key people with expertise to suit the ever-evolving landscape within SEA and beyond. Winson Lo will be the managing director at the office, and has more than 10 years of experience working in the games industry. There is also Graeme Ching, the SEA Social Media Manager, bringing his digital and integrated advertising expertise.
This region is one of big, open hearts and wonderful gaming fans. There is no better time than now to pick up our controllers, warm up our PCs and get to know this avid community.
Earlier this year in April, THQ Nordic announced the 2022 Digital Showcase set to begin on August 21, 2022. The second annual showcase event will be bringing new game announcements and details for this year and beyond.
Post your comments below.